Leigh Friedman

Marketing and Brand Manager

Leigh is responsible for shaping Paradigm Financial Group’s outward image through brand strategies, and for communicating the company’s vision and mission through our web presence, print, and digital marketing. She plans, develops, designs, and implements Paradigm’s marketing campaigns, website, and graphic assets.

An award-winning designer, Leigh has been a creative force behind the identities of colleges, hospitals, museums, nonprofits, and small businesses. She is a firm believer in white space, the oxford comma, and the sophistication of simplicity.

Leigh grew up in a military family, living all over the US as well as in Europe. Experiencing the world with all of the senses is her passion—through travel, skiing, yoga, photography, conversation, food, laughter, and time with her dear friends and three beloved children.

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